The owner takes the photos. The social manager shapes the story. A colleague or client wants a final look. When the files, copy and feedback live in different places, even a simple post becomes a coordination task.
Somea starts with the visual material you already own in Google Drive or Dropbox. Search it by meaning, use a selected asset to develop an editorial direction, and keep human review in the workflow before scheduling or connected Instagram publishing. Your originals stay in their source folders.